We’re thrilled to congratulate our investor, Gannett, on the announcement of its acquisition of ReachLocal, a premier provider of digital services to small, medium and large businesses.
Not only does this move increase Gannett’s digital revenue base by 50%, it accelerates the company’s positioning and growth across local communities in the U.S. and abroad.
Gravy looks forward to exploring ways to enhance the digital advertising assets resulting from this combination, especially with location-derived consumer intelligence and audience targeting. With a strong presence in verticals such as Real Estate, Education and Auto, we anticipate great synergies in delivering solutions such as In-Market Intenders, Lifestyle-based audiences and foot traffic attribution to current and new clients served by the merger.
Read the entire press release here.